Event app pricing in 2026: how vendors charge
Event app pricing falls into three buckets: per-attendee registration fees, per-event platform fees, and annual enterprise contracts. Registration tools (Eventbrite, Luma) charge per ticket. Conference apps (Whova, Brella, Swapcard) typically quote based on attendee count and modules. Matchmaking-focused tools like Pond charge per event with clear participant caps.
When comparing quotes, normalize to cost per attendee at your expected headcount, not the list price on a pricing page.
Typical price ranges by event size
These ranges reflect what organizers report in 2026. Always confirm current quotes with vendors.
- Under 25 attendees: free to $200 depending on tool (Pond first event free up to 15)
- 50 attendees: $99 to $800 (Pond Starter $99; enterprise apps often $500+)
- 250 attendees: $349 to $2,500+ (Pond Pro $349; full conference stacks higher)
- Multi-day conference with expo: custom enterprise quotes, often $3,000+
Hidden costs to watch for
Setup fees, onboarding packages, sponsor module add-ons, and per-attendee overages appear on many enterprise quotes. Self-serve tools with published tiers reduce surprise line items.
- Overage charges above contracted attendee count
- Annual minimums on multi-event contracts
- Paid onboarding or dedicated success manager
- Integration fees with registration platforms
Pond Network Events pricing summary
Pond publishes event pricing on this page. First event free (15 participants, 48-hour analytics). Starter $99 (50 people, 30-day analytics, CSV export). Pro $349 (250 people, branding, 90-day analytics). Series $1,290 (five events). Club organizations use a separate annual license at /pricing.